Nuclio Learning

Olga de Andrés

Throughout this course, you will learn to identify growth opportunities, design effective experiments, measure results, and continuously optimize your tactics to achieve your growth objectives. You will gain skills in digital product creation and the agility to start experimenting in your company or project.

Growth Strategy and Experimentation

Who you are and what you do (current position or brief career overview), what you will learn in the course, and the brief importance of Growth and Experimentation strategy.

Introduction to the Course

Digital business models, introduction to Growth, digital products + business models, North Star Metric & KPIs, what is NSM, how to define a North Star Metric, examples of North Star Metric, practical exercise: Identification of the 'North Star Metric' and KPIs for the participants' business, Customer Journey of the user, explanation of the concept of Customer Journey and its importance, mapping the Customer Journey: from acquisition to retention, practical exercise: Creation of a Customer Journey map for a specific scenario.

Understanding the Current Business Situation and What Improvements We Can Implement

Breakdown of key user-centered design principles, examples of successful application of these principles, understanding the user, psychological biases to persuade the user.

Laws and Principles of Design

Why experiment, how to do it, experimentation map, experimentation phases, hypothesis and ideation, ICE Method - Prioritization, implementation and development, types of experiments, experimenting in content, experimenting in a Go To Market phase.

Creating an Experimentation Plan

Experimentation Tools

Discover key strategies and techniques to boost your business growth through a systematic approach to experimentation and optimization. This course will equip you with the knowledge to design and execute effective growth strategies.

Executives who want to optimize and accelerate the growth of their company or activity.

Executives

Professionals who wish to update their training and incorporate new trends and new business interaction models.

Professionals

Freelancers interested in optimizing and accelerating the growth of their business.

Freelancers

Artificial Intelligence

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Devops

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Advanced management5

Agentic AI

AI Automation & Workflows

AI Coding / Vibe Coding

AI for Designers

AI for Finance

AI for Marketers

AI for Product Management

AI for Product Managers

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Growth Strategy and Experimentation

Overview

Who is this course for?

Why should you take this course?

Pre-Requisites

What will you learn?

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