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Marketing
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Tekdi

Digital Marketing Consultant Master

  • Intermediate

Become a skilled Digital Marketing Consultant with this comprehensive online Masters program. Learn from industry expert Juan Merodio and gain the knowledge to advise businesses on their digital marketing strategies.

  • Business Online Fundamentals
  • Online Business Steps
  • Online Selling
  • Web Creation Focused on Sales
  • Content Marketing Strategy

Overview

This Masters program offers a strategic and practical view of how to efficiently create and manage online businesses. It covers 30 video content topics and downloadable documents, guiding you step by step from the beginning to become a professional. You will learn to create your own digital marketing plan, build websites and online stores without technical knowledge, optimize for search engines, create effective social media content, and much more.

  • Web Streamline Icon: https://streamlinehq.com
    Online
    course location
  • Layers 1 Streamline Icon: https://streamlinehq.com
    English
    course language
  • Professional Certification
    upon course completion
  • Self-paced
    course format
  • Live classes
    delivered online

Who is this course for?

Professionals seeking digital strategies

Professionals who want to learn the right digital strategies to grow a business using digital marketing and acquire clients in today's online society.

Students seeking specialization

Students looking for a specialization adapted to the digital world that allows them to acquire skills to face a labor market from entrepreneurship or to work for others by providing real value to companies.

Professionals aiming for a career shift

Professionals from any field who seek to redirect their professional career towards Digital Business, learning the necessary tools to attract clients.

Why should you take this course?

Marketing

Juan Merodio

Founder of TEKDI

This Masters program is essential for those looking to grow professionally in the ever-evolving field of digital marketing. It offers a unique teaching method that combines case studies and practical learning, enabling students to develop the skills necessary to achieve academic and professional success.

Pre-Requisites

1 / 3

  • Interest in the digital field

  • Desire to become a digital marketing consultant

  • Willingness to learn and apply digital marketing strategies

What will you learn?

Fundamentals for Creating an Online Business
Learn the first steps of an online business plan, the Lean Startup strategy, the business model canvas, and how to create your Flywheel to lead your sector.
First Steps of the Online Business
Discover how to create your brand's logo and image, secure a domain name, understand what a server is, and more about brand registration.
Starting to Sell Online
Analyze the digital market and competition, understand the key to customer traction, and learn about tools for analysis and tracking results.
Definition of the Briefing and Creation of a Sales-Focused Website
Evolve your website, determine what type of website you need, define the web briefing, and learn about tools to create your website for free.
Content Marketing Strategy and Buyer Persona Template
Understand what content marketing is, how to define a content strategy, and measure results in content marketing.
Creating an Online Store
Learn about the types of online stores, how to create one yourself, and strategies to enhance online sales.
CRMs and Systems for Managing Clients
Understand what a CRM is, the difference between free and paid CRMs, and how to create simple sales funnels.
Digital Marketing Plan
Gain contextual business information, understand today's customer needs, and learn how to structure a digital marketing department for long-term success.
Digital Marketing Actions for Limited Budgets
Create a free blog in less than 60 minutes, focus content marketing on sales, and calculate the economic value of your leads.
SEO Positioning on Google
Learn the basics of SEO, use tools to analyze your website, and understand Google's algorithm updates.
Email Marketing, Funnels, and Automation
Explore email marketing as a digital strategy, manage effective databases, and use tools like Mailchimp and Hubspot.
Social Media in Marketing
Understand the power of social media in business, define a Social Media Plan, and manage social media leads.
Facebook, Twitter, LinkedIn, Instagram, YouTube, TikTok Marketing
Manage your brand's presence on these platforms, understand advertising options, and create content strategies.
Data Analysis in Marketing
Learn about quantitative web analytics with Google Analytics, Big Data Marketing, and how to use data to improve your content marketing.
Influencer Marketing
Understand macro and micro-influence, define an influencer marketing strategy, and see examples of influencer campaigns.
Digital Tools
Get to know various digital tools for web servers, social media post scheduling, email sending, and more.
WhatsApp Marketing and WhatsApp Business
Learn about WhatsApp Marketing strategies, tactics, content marketing, digital marketing actions, and customer service techniques.
Digital Advertising
Develop advertising campaigns on Google, Facebook, Instagram, LinkedIn, Twitter, and YouTube.
Tools and Strategies for Selling Online
Discover heat maps, instant messaging, chatbots, and niche infoproduct creation.
Creation of Automated Sales Funnels
Understand email marketing importance, create campaigns, and learn about different types of sales funnels.
Internet Business Management Strategies
Learn about the Ice Score model, how to create a low-cost team, outsourcing strategies, and productivity tools.
Dropshipping
Understand what dropshipping is, how to start, and how to sell with dropshipping using Aliexpress and Oberlo.
Marketing Procedures
Real examples and downloadable templates for content creation, social media diffusion, project audits, and more.
Financial Plan and Online Business Management
Learn about profit and loss accounts, the structure of an online business financial plan, and data interpretation.
Real Project and Consulting Proposal
Watch real consulting videos by Juan Merodio, use templates for client proposals, and create your own commercial proposal.

Meet your instructor

  • Juan Merodio

    Instructor, TEKDI

    Juan Merodio is an instructor at Tekdi. He is an expert in Digital Marketing and has founded over 10 companies, including TEKDI, the Institute of Digital Marketing.

Upcoming cohorts

  • Dates

    start now

€997