Artificial Intelligence

Universidad Complutense de Madrid

Virtual Reality and Augmented Reality - Certificate in Metaverse Business

Intermediate

The Certificate in XR and Spatial Computing, developed by the Universidad Complutense de Madrid in collaboration with Virtual Voyagers Academy and Empower Talent, is designed to train future professionals in spatial computing. This course offers the latest industry updates and integrates artificial intelligence throughout the process, providing a unique opportunity to enter this exciting market.

XR Market Knowledge
Spatial Computing
Artificial Intelligence Integration
Content Creation
Project Management

Overview

In this course, you will gain advanced knowledge of the XR and Spatial Computing market, understand the key players and platforms, and learn how to create and monetize XR products. You will also explore live streaming, spatial video, and volumetric video, analyze business case studies, and delve into data analytics, marketing, and legal perspectives. This comprehensive program prepares you to lead and innovate in the rapidly evolving field of spatial computing.

Spanish
course language
Professional Certification
upon course completion

Who is this course for?

Managers

Learn to lead or direct an XR/Spatial Computing department or project professionally. Create a start-up within this new ecosystem and launch a product to this market.

Professionals

Professionals from various disciplines such as engineers, communicators, and video game sector professionals looking to make a career change.

Adventurous and Nonconformists

Anyone who finds this program a logical evolution in their career. This new sector is transversal and will impact everything and everyone.

Why should you take this course?

This course offers a unique opportunity to gain advanced knowledge and skills in XR and Spatial Computing, preparing you to lead and innovate in this rapidly evolving field. Ideal for managers, professionals, and adventurers looking to make a career change, this program covers key topics such as market analysis, content creation, and data analytics, helping you achieve your career goals.

Pre-Requisites

1 / 3

Basic understanding of digital technologies
Interest in XR and Spatial Computing
Willingness to engage in hands-on projects

What will you learn?

Module 1: Advanced Knowledge of the XR and Spatial Computing Market

Fundamentals and in-depth market knowledge. Evolution of the Metaverse concept. Market heuristics: what has worked and what hasn't. Market trends for tactical-strategic decision making. Convergence with AI: Technologies that make up Spatial Computing. How to create a company or department within this new ecosystem.

Module 2: Key Players in the Market

Global market players/companies. Platforms like Apple, Meta, and Google. User heuristics or archetypes: what they seek and what they don't. XR content creation workflow. Team and project management in this multidisciplinary ecosystem. Using AI for business model conceptualization.

Module 3: Monetization and Coherent XR Product Creation. Humanism

Product Design focused on XR. XR content creation process. How to make a product/content profitable. Cost evaluation. Creating proposals and budgets in this new ecosystem. How to be a responsible leader and key considerations.

Module 4: Video: Live Streaming, Spatial Video, and Volumetric Video

Live Streaming: strategic and cost considerations. Spatial Video and 180/360 video: types and business possibilities. Volumetric Video: state of the art, advantages, and limitations.

Module 5: Business Case Studies

Identifying opportunities and valid use cases. Business case studies in health, training, advertising, marketing, leisure places, museums, and entertainment. Analysis of various use cases.

Module 6: Data Analytics, Marketing, and Legal Perspective

Data analytics possibilities and tools in XR and Spatial Computing. Linking with business objectives. Product launch: orchestrating special actions. Marketing strategies suitable for this new ecosystem. Legal perspective: identifying involved assets, rights, and freedoms at risk. Business Case Studies in XR, led by experts in each area.

Meet your instructors

Cristóbal Fernández
Vicedecano de Comunicación y Relaciones Institucionales, Facultad de Ciencias de la Información UCM
Cristóbal Fernández is an experienced professional with over 20 years in the field of corporate communication. He is currently the Vice Dean of Communication and Institutional Relations at the Faculty of Information Sciences at UCM.
Eduardo Herranz
Co-Founder & COO, Virtual Voyagers
Eduardo Herranz is a highly accomplished professional with a wealth of experience in the field of virtual reality. He is currently the Co-Founder & COO of Virtual Voyagers, where he leads the company's operations and growth strategies. Eduardo is also an Academy Director, sharing his knowledge and expertise with others.

New cohorts coming soon